Writing Your Salon Listing
- Lead with a one sentence TL;DR hook that speaks to who might be interested in this salon.
- Include discussion prompts, key ideas, and framing questions that you’ll explore during the salon so people have a clear idea of what to expect.
- Include some media in the event description to establish shared context between all the guests (could be articles, essays, short clips, books, poetry, music -- anything that can serve as a shared entrypoint or a hook to pique people's interest)
- Include a short bio about yourself - people are more likely to sign up if you include a blurb about who you are and your background.
Scheduling
What type of audience are you targeting, and what type of salon are you hosting?
- If you’re targeting a global audience, we recommend scheduling between 12-3pm ET on a weekend.
- If many people in your audience are professionals, we recommend scheduling after work hours in your local timezone (5-7pm).
- For weekend events, Saturday late morning (10am-12pm) or Sunday late afternoon/evening (4-7pm) work well.
- Evening sessions are better for night owls and creative types; mornings are better for entrepreneurs.
Promotion
- Interintellect promotes upcoming events through our social media channels and our marketing newsletter.
- Hosts who promote their events through personal networks and social media tend to see significantly higher attendance.
- Share your salon’s 100% discount code with your friends or paying subscribers.
- Tag Interintellect on whatever promotional material you post so we can repost and amplify you.
- If you’ve written an essay, recorded a podcast, send it to [email protected]. At our discretion, we may choose to share it in our social media channels to promote your event.
- We encourage all hosts to join the Interintellect Discord by purchasing a free Host membership so you can introduce yourself and promote your event within our community.
Preparing for your Salon
- Start with introductions / icebreakers